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Mastering Learning and Development (L&D): A Guide for HR in Thailand

  • รูปภาพนักเขียน: Rohan Jain
    Rohan Jain
  • 20 พ.ย.
  • ยาว 7 นาที
Neon-blue hero graphic in Hyperwork style: a liquid-glass ring at center with four equal tiles—Align, Diagnose, Develop, Prove—connected by thin neon lines on a deep navy-to-indigo gradient, with a thin Bangkok skyline along the bottom.
Mastering L&D: A Guide for HR in Thailand

In Thailand’s fast-moving labor market, change is the only constant. The digital transformation (Thailand 4.0) and new technologies like AI are changing every job opening. This creates a huge "skills gap."


The skills companies need are not the skills people have. This is where Learning and Development (L&D) becomes a critical HR function. L&D is no longer just a nice-to-have training program.


It is a core business goal and your main weapon for retaining top talents. This blog will explore what modern L&D is and how HR professionals in Thailand can master it. This is a vital skill for all HR teams.



What is L&D (Learning & Development)?


Learning and Development (L&D) is a strategic part of human resources. Its main goal is to improve the skills, knowledge, and abilities of existing employees. This helps both the employee and the company grow. It is a key strategy for enhancing employee capabilities.

In the past, L&D was just about running training programs. It was often a one-day workshop or a simple compliance course.


Today, modern L&D is much more. It is a continuous process. It includes upskilling (teaching employees new skills for their current job) and reskilling (training employees for a completely new job within the company). It is about creating a positive work environment where continuous learning is a normal part of the day to day work representing modern corporate culture.


It supports career path planning for team members. It also helps build a strong organizational culture that values growth. A good L&D strategy is the key to improving your employee experience and working conditions.



Why L&D is a Top Priority in Thailand


L&D is not just an internal benefit. In Thailand, it is a critical response to major economic and workforce challenges. It is one of the most important HR trends today, and HR departments must pay attention.


  • The Massive Skills Gap: The digital transformation of Thailand's economy is moving very fast. The World Economic Forum's "Future of Jobs Report" shows that analytical thinking and creative thinking are the top skills companies need (World Economic Forum, 2023). Many existing employees were not trained in these areas. This creates a huge skills gap. In fact, a 2024 PwC survey found that 71% of CEOs in Thailand see the lack of key skills and experience as a major threat to their company's growth (PwC Thailand, 2024). Companies cannot hire their way out of this problem. They must build the skills from within through upskilling.


  • The Key to Employee Retention: In Thailand, retaining top talents is a huge challenge. High performers will not stay if they feel stuck. A clear career path is not just a perk; it is a primary demand. A 2025 UNICEF report on young Thai professionals found that a massive 73% rank "career progression and growth opportunities" as the most important factor for staying with an employer (UNICEF, 2025). This statistic proves that L&D is your most powerful tool for employee retention and reducing turnover. It gives employees a sense of purpose and a future with the company.


  • Driving Productivity and Performance: Effective L&D directly leads to increased productivity. When team members are trained well, they make fewer mistakes. They work more efficiently. They can problem solve better. This has a positive impact on customer service and overall business results. It helps the company achieve its organizational goals and business goals. Good L&D is good for enhancing employee confidence and performance.



Step 1: Align L&D with Business Leaders and Goals


Blue diagram titled "Thailand 4.0, Mastering L&D" with nodes: Goals, Stakeholders, Skills, Outcomes. Background shows a faint bridge and building outline.
Step 1: Align L&D with Business Leaders and Goals

To master L&D, HR professionals must stop thinking of it as a separate HR function. L&D must be directly connected to the company's main business goals.


  • Why Alignment is Crucial: If L&D is not aligned, you waste money. You might run popular training programs that have no real positive impact on the business. Business leaders need to see a clear return. For example, if your company's goal is to improve customer service scores, your L&D program should focus on communication and problem solve skills. If your goal is digital transformation, your program must focus on data literacy and AI skills. This alignment gives you a true competitive advantage.


  • How to Achieve Alignment: HR professionals and hr departments must sit at the strategy table. They need to talk to department leaders and business leaders. Ask them: "What are your biggest challenges?" and "What skills and experience do your team members need to achieve your goals?" The answers to these questions should form the foundation of your L&D HR strategies. This turns L&D from a cost center into a value driver.


Step 2: Use Data and Performance Management to Find Skills Gaps


Thailand 4.0 presentation on mastering L&D. Central target icon with "Performance," "Surveys," "Job Posts," and "Exits" in blue bubbles.
Step 2: Use Data and Performance Management to Find Skills Gaps

You cannot build an effective L&D program based on guesses. You must use data analysis to make informed decisions.


Why Data is Essential: Data shows you the exact skills gap in your organization. It shows you where to focus your resources for the biggest positive impact. This is much more effective than just offering a library of random courses.


How to Use Data:

  • Performance Management: Your performance management system is a goldmine of data. Look at performance reviews. Where are team members consistently falling short? Are there common themes? This is real time data that hr teams can use.


  • Employee Surveys: Use employee surveys and pulse surveys to gather employee feedback. Ask employees directly: "What do you need to learn to do your job better?" and "Where do you want to grow in your career path?" This shows you value their input and helps build trust.


  • Exit Interviews: When people leave, ask them why. Often, a lack of growth opportunities is a key reason for reducing turnover. This employee feedback is honest and extremely valuable for improving your employee retention strategies.


  • Job Descriptions: Review your job descriptions for new job openings. What technical skills are you trying to hire for? This is a clear sign that you should be training your existing employees in those same skills. This is a key insight for hr departments.


Step 3: Build a Modern Learning Culture


Blue gradient background with a flowchart showing "Mastering L&D" and "Step 3 — Build a Learning Culture". Icons labeled "Own" and "Apply".
Step 3: Build a Modern Learning Culture

Mastering L&D is not just about having a training program. It is about creating a company culture where continuous learning is normal, valued, and accessible to everyone.


Why Culture is More Important than Courses: You can have the best e-learning platform in the world, but if your workplace culture is too busy for learning, no one will use it. A strong learning culture fosters a sense of belonging. It shows existing employees that the company cares about their personal brand and development.


How to Build a Learning Culture:


  • Leadership Buy-In: Learning starts at the top. When business leaders and hiring managers talk about what they are learning, it gives permission to their team members to do the same. Leaders must actively encourage employee development.


  • Make it Flexible: The modern workforce, especially in a remote work or hybrid model, needs flexible work options. This applies to learning too. Offer microlearning (short 5-minute videos), on-demand courses, and mentorship programs. This allows people to learn in their day to day flow of work.


  • Use Real-World Projects: Connect learning to real world problems. Instead of just theory, have team members work on projects that apply their new skills. This makes learning practical and proves its value.


  • Empower Employees: Encourage employee ownership of their growth. Help them create their own career path planning documents. Give them a budget and time for upskilling. When employees have control over their growth, their job satisfaction and engagement skyrocket. This prepares them for new job titles.


Step 4: Measure the Real Impact (ROI) of L&D


Blue infographic titled "Mastering L&D" with connected sections: ROI, Results, Behavior, Learning. Background text: Thailand 4.0.
Step 4: Measure the Real Impact (ROI) of L&D

Finally, to truly master L&D, HR professionals must prove its value in numbers. You must measure the Return on Investment (ROI) of your programs.


Why Measurement is Non-Negotiable: Measuring impact is how you get continued budget and support from business leaders. It shows that L&D is not just "fluffy" but a core business function that drives high levels of performance. It shows L&D is essential for retaining top talents.


How to Measure L&D Success:


  • Level 1 (Feedback): Did employees like the training program? Use employee surveys right after the training. This measures employee satisfaction with the course.


  • Level 2 (Learning): Did they actually learn the new skills and experience? Use tests or assessments.


  • Level 3 (Behavior): Are team members using their new skills on the day to day job? Ask their hiring managers for employee feedback. Are managers better able to support employee growth?


  • Level 4 (Results): This is the most important. Did the training positively impact the business goals? For example, after a sales training program, did sales numbers go up? After a customer service training, did satisfaction scores improve? Did the retention rate for high performers increase after you launched a new leadership career path? Did the quality of your products or services improve? This is the ultimate proof that your L&D strategy is working.



Conclusion


Learning and Development is no longer an optional perk. It is a critical HR strategy for survival and growth in the modern Thai labor market. For hr teams, mastering L&D means moving beyond simple training programs. It means becoming a strategic partner. You must align learning with business goals.


You must use data from performance management to find skills gaps. You must build a company culture of continuous learning. And you must measure your positive impact. By focusing on these steps, you can build a powerful L&D function. This function will not only deliver a high retention rate but also give your company the competitive advantage it needs to succeed.



Partnering with Hyperwork Recruitment


Building a workforce ready for the future starts with talent acquisition that understands the value of L&D. As Thailand's leading recruitment agency, Hyperwork Recruitment specializes in finding qualified candidates who are curious, adaptable, and eager for continuous learning.


We partner with HR professionals and hr departments to understand your organizational goals and skills gaps. We help you find high performers who will not only fill a job opening but also grow with your company, contributing to a culture of excellence and retaining top talents for the long term.




References


  1. Culture Amp. (2025, January). Thailand. Retrieved October 29, 2025, from https://www.cultureamp.com/science/insights/thailand

  2. PwC Thailand. (2024). Thailand CEO Survey 2024. Retrieved October 29, 2025, from https://www.pwc.com/th/en/ceo-survey.html

  3. UNICEF. (2025, March 7). A Guide to Attracting and Retaining First-Jobbers in Thailand. Retrieved October 29, 2025, from https://www.unicef.org/thailand/media/14606/file/A%20Guide%20to%20Attracting%20and%20Retaining%20First-Jobbers%20in%20Thailand-EN.pdf.pdf

  4. World Economic Forum. (2023). Future of Jobs Report 2023. Retrieved October 29, 2025, from https://www.weforum.org/reports/the-future-of-jobs-report-2023/

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