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KOL Team Lead

Bangkok, Thailand

Job Status

Full Time

Industry

Marketing & Advertising

Category

Non-IT

The Role & Responsibilities

About the Company

Our client is a dynamic advertising agency based in Bangkok, Thailand, specializing in comprehensive brand solutions across both offline and online channels. Established in 2017, they have rapidly grown to serve a diverse range of industries, offering services such as branding, digital marketing, and media planning. With a team of experienced professionals and a commitment to creativity and innovation, they strive to drive business growth and performance for their clients.


This is an exciting opportunity to join a forward-thinking organization that values bold ideas and fresh perspectives, providing exposure to integrated marketing strategies and diverse client portfolios.


Job Description

  • Create and implement influencer marketing strategies that are in line with the overall marketing goals.

  • We will identify and engage with influencers who align with our target audience and brand values.

  • Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.

  • Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.

  • Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.

  • It is important to stay informed about industry trends and best practices in influencer marketing.

  • Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.

Requirements

  • The job requires prior experience as an Influencer Marketing Manager or in a similar position

  • Possessing a thorough knowledge of social media platforms and their optimal techniques

  • Understanding influencer marketing strategies and techniques

  • Possessing strong communication and negotiation abilities

  • The candidate possesses skills in data analysis and providing insights to inform campaign optimization

  • This individual possesses a creative mindset and strong project management skills

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