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Media Planner Executive

Bangkok, Thailand

Job Status

Full-Time

Industry

Business Services

Category

Non-IT

The Role & Responsibilities

About the Company:


Our client is a dynamic advertising agency based in Bangkok, Thailand, specializing in comprehensive brand solutions across both offline and online channels. Established in 2017, they have rapidly grown to serve a diverse range of industries, offering services such as branding, digital marketing, and media planning. With a team of experienced professionals and a commitment to creativity and innovation, they strive to drive business growth and performance for their clients.

This is an exciting opportunity to join a forward-thinking organization that values bold ideas and fresh perspectives, providing exposure to integrated marketing strategies and diverse client portfolios.


Job Responsibilities:

  • Market Research: Conduct research on market trends, competitors, and target audience behaviors to inform campaign strategies.

  • Brand Strategy Development: Create brand strategies and campaign concepts aligned with client objectives and target audience needs.

  • Creative Briefs: Develop clear and actionable creative briefs for internal teams, ensuring they reflect strategic insights and campaign goals.

  • Campaign Monitoring: Monitor and analyze campaign performance, providing insights for future strategy improvements.

  • Client & Team Coordination: Work closely with clients and internal teams to ensure strategic alignment and understand evolving needs.

Requirements

  • 1+ years of experience in a senior role related to digital media or digital marketing.

  • Proven expertise in content marketing, social media marketing, and paid advertising strategies.

  • Strong analytical skills with a deep understanding of analytics and data visualization tools.

  • In-depth knowledge of leveraging various social media platforms for business growth.

  • Familiarity with media tools and planning techniques.

  • Experience using collaborative project management tools for team coordination.

  • Ability to manage multiple projects simultaneously while delivering high-quality results.

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