The Role & Responsibilities
About the Company
Our client is a dynamic advertising agency based in Bangkok, Thailand, specializing in comprehensive brand solutions across both offline and online channels. Established in 2017, they have rapidly grown to serve a diverse range of industries, offering services such as branding, digital marketing, and media planning. With a team of experienced professionals and a commitment to creativity and innovation, they strive to drive business growth and performance for their clients.
This is an exciting opportunity to join a forward-thinking organization that values bold ideas and fresh perspectives, providing exposure to integrated marketing strategies and diverse client portfolios.
Job Responsibilities
Develop and oversee the implementation of digital media strategies that enhance brand awareness, increase engagement, and drive conversions.
Plan and optimize media strategies while establishing campaign objectives, budgets, and relevant KPIs.
Conduct market research and competitor analysis to define realistic goals and identify effective approaches for digital marketing efforts.
Create and implement media working process guidelines to ensure consistency and efficiency.
Prepare reports on campaign performance, behavior trends, and online traffic metrics, presenting key insights to the team and senior leadership.
Manage and optimize internal processes to improve digital media operations and execution.
Requirements
5+ years of experience in a senior role related to digital media or digital marketing.
Proven expertise in content marketing, social media marketing, and paid advertising strategies.
Strong analytical skills with a deep understanding of analytics and data visualization tools.
In-depth knowledge of leveraging various social media platforms for business growth.
Familiarity with media tools and planning techniques.
Experience using collaborative project management tools for team coordination.
Ability to manage multiple projects simultaneously while delivering high-quality results.